Before the Web and E-Commerce...

Came the shopping mall. Not terribly fresh, but for those unaware of the rich research that has occurred to shape today's brick and mortar shopping experience, check out this B&A interview with Paco Underhill. For more on physical retail trends, check out Field Notes.

Talking at StomperNet this Morning

Shout out stompers!

The conversion funnel explorer that I'm demoing in the talk is available at in the lab.

SEO Radio Segment 1: MSFT and Web Search

About Search @ MSFT

Cool features at MSN/Live Search:

Listen here...Segment 1 - Looking at MSN's Live Search engine

Welcome to Always Be Testing

Greetings, and welcome to alwaysBeTesting.

I'll be exploring the topics of usability and conversion in e-commerce with a focus on making data driven decisions.

For now, get yourself over to the E-Commerce Transaction Funnel.

SEO Radio Visitors! I'm just getting this blog set up... my personal/cogsci/firefox blog is over at surfmind.com but I'll be focusing on data driven decision making for the web here.

Updates to come as we talk about linkage on the show.

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